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Hans Vanderhallen inspecting 140 mt of hydroponic strawberries waiting for the morning auction at Coöperatie Hoogstraten. This photo was taken in late April when spring volume was about a third of summertime when there is more sunlight. 50% for Belgium, the rest for UK, France, and Scandinavia. Wholesale pricing is about €4/kg, retail about 2x. Belgian strawberries are more expensive than Spain and North Africa in-ground, which are about half price. Belgian hydroponic strawberries compete on the basis of quality, food safety (pesticides), and freshness (local).

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Hans Vanderhallen inspecting 140 mt of hydroponic strawberries waiting for the morning auction at Coöperatie Hoogstraten. This photo was taken in late April when spring volume was about a third of summertime when there is more sunlight. 50% for Belgium, the rest for UK, France, and Scandinavia. Wholesale pricing is about €4/kg, retail about 2x. Belgian strawberries are more expensive than Spain and North Africa in-ground, which are about half price. Belgian hydroponic strawberries compete on the basis of quality, food safety (pesticides), and freshness (local).

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